October 21, October 22
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A chance discovery while on assignment for David Letterman’s Late Night would send comedy writer Steve Young down an idiosyncratic rabbit hole: the forgotten age of ‘50s-’60s Industrial Musicals. Wedged in that sweet spot between sunny Broadway numbers and consumer capitalism, these little-known stage shows were produced to rev up sales employees with the contagious power of song and dance. The film playfully follows the birth of Young’s obsession and his journey to become this dead artform’ biggest (or only?) champion: hobnobbing with writers and performers, the bemused objects of his sincere passion for their long-expired meal tickets. Featuring Chita Rivera, Martin Short, Florence Henderson, Susan Stroman, Jello Biafra and more. -ST
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